Fresh 'N Crisp lettuce inside the greenhouse

part 02: the beauty in the details

Lettuce make an impression.

With their lettuce products being sold in 11 states across the midwest, northeast and south regions of the U.S., a vital part of Fresh 'N Crisp's success is partnering with regional retailers. They need to appeal to buyers and stand out to consumers. Pieces like their wholesale informational brochure signal quality and dependability. 

Fresh 'N Crisp bifold brochure
Fresh 'N Crisp branded truck

part 03: Consistency

A brand with plenty of green flags.

Consumers appreciate Fresh 'N Crisp's thoughtful growing practices, fresh ingredients and lasting freshness, creating an overall experience of value and delight. We showcase everything lettuce lovers can expect by sharing recipe videos, seasonal content, collaborations with local restaurants, the team behind the products, and lots of fun facts about their growing process and the benefits of the variety of lettuce types they offer. Their social presence is informational and engaging, a little silly, and green all over.

Fresh 'N Crisp lettuce mix packages displayed in-store with designed shelf talkers