capabilities
We do the work that works
We are your marketing partner from start to finish. With our variety of services, we can look at your challenges through a wider lens to determine an appropriate strategy and make sure we’re going down the correct path for your business objectives.
We then deep dive into each area of your marketing to ensure a cohesive end product. With TRIAD, you’re not just fixing part of your marketing; you’re fixing the entire system.
Strategy
Strategy
Good ideas don’t happen by accident. We start with smart strategy that gets to the core of the problem, finds the opportunity, and points the creative in the right direction.
Creative
Creative
Whether it's brand identity, video & photo direction, campaign visuals, etc., we can push the envelope or we can hold it gently, whatever is the best solution for your brand and plans.
Activation
Activation
We want to see your brand getting the attention it deserves, which is why we help get it out into the world through thoughtful and strategic media placements.
Insight
Insight
We don’t just launch campaigns and cross our fingers. We watch what’s working, dig into the data, and use what we learn to make the next move even smarter.
The stuff we’re really good at
Ways We Help
- Websites
- Branding & Identity
- Media Placement
- Social Media
- Annual Reports
- Logo Design
- Printed Materials
- Mixed Media Campaigns
- Digital Advertisting
- Integrated Marketing
Spaces We Play In
- Zoos & Attractions
- Non-profit & Foundations
- Government
- Political Campaigns
- Levy Renewals
- Construction & Industrial
- Food & Beverage
- Restaurants
- Business to Business
- Consumer
Our Process
.01 Discovery + Research
We always start by learning about you, your audience, and your industry. Research helps us integrate with your team to produce the best possible work. Without this crucial step, we’re just winging it, and that’s not what we’re about.
Our Process
.02 Design + Develop
We build using research and the experience of our creative team. Whether designing a logo, creating a media plan, or developing a website, we are dedicated to delivering top-notch work that gets results.
Our Process
.03 Implement + Learn
We don’t leave you hanging when the assets have been created. We implement plans with your business objectives in mind, whether that's advertising, public relations, digital marketing, or any other marketing subcategory we can think up.
Our Process
.04 Support + Adjust
Once strategies and plans are implemented, we closely monitor performance so you know what is working and what needs to change. Marketing is ever-changing, so we don’t rely on set-it-and-forget-it methods. We learn with you and help you grow into phase 2 and beyond.
Questions we get asked a lot
How quickly can you get my campaign off the ground?
Pretty dang quick. Launching a campaign requires its many moving parts to be well-oiled and the players moving those parts to work together. As your marketing partner, we strive to work closely with your team because that is the key to success.
Do I need to know exactly what I want before we start?
Not necessarily. You should have an idea of the reason you've reached out to us, but we don't expect you to know exactly what you need. Figuring that out is the fun part! Our team will dive into your business objectives to determine the best solutions.
A wolverine has hold of my leg, what do I do?
First, remember that we're not animal experts. You should be seeking emergency help for this sort of thing. That said, what you'll want to do is reach under the wolverine's front-most leg and give it a little tickle. It's common knowledge that wolverines are ticklish and will release whatever they are holding while they giggle.
Can you handle digital, print, and everything in between?
Sure can. We're a full-service agency. That means we can handle solutions of any format. In fact, we look at your objectives from a holistic standpoint so that we are coming up with the absolute best solutions from an array of possibilities, rather than being confined to any one tactic.
Are you in a secret society?
Despite the name, TRIAD is actually NOT a secret society. We don't secretly worship lizard people, we don't control governments using our vast wealth, and we're not a medieval military order. However, we do closely follow Flarnog the Powerful, an ancient deity with unimaginable strength that mere mortals can't comprehend. A single touch of his hooked appendage will send men into madness and bring cities toppling to the ground. Praise be to Flarnog.
How involved will I need to be?
As little or as much as you want to be. We do a lot of fact-finding early in the process of any project, which means picking your brain for information and learning what the picture of success looks like. Once we've gathered our information, you can usually kick back and relax if you want. We'll check in regularly to get your feedback and approvals along the way.